PERMATABANK

"While there were some normal annual increases, bank APIs and the willingness to try new business models were behind much of this rapid growth."

375%

increase in account acquisition

72%

of new accounts attributed to APIs

274% CAGR

growth in transaction volume 

Case study details

About

In just three years, PermataBank tripled new account acquisition without adding branches or staffing resources to their distribution network. This growth is almost all fueled by new APIs, which contributed 72 percent of new account acquisition in 2019.

Challenges

Meet changing customer expectations with alternative tech solutions that solve their money management needs

Results

• 375 percent increase in account acquisition

• 72 percent of new accounts attributed to APIs

• 274 percent CAGR growth in transaction volume